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    Martin Brudnizki draws on “gritty glamour” for colourful Broadwick Soho hotel

    Interior architect Martin Brudnizki has used Italian maiolica tiles and bespoke furniture from India to give London’s Broadwick Soho hotel an eclectic look.

    The eight-floor hotel was designed by Martin Brudnizki Design Studio (MBDS) to evoke the history of Soho – the London neighbourhood that surrounds it.
    The hotel is located on Broadwick Street in London’s Soho area”Inspired by ‘gritty glamour’ and the diverse history of Soho, MBDS’s design influences range from 1970s disco pop elements to British eccentricity,” studio founder Martin Brudnizki told Dezeen.
    The hotel was also influenced by “the strong women who frequented Soho during the 1960s and 70s such as Mary Fedden, Molly Parkin and Muriel Belcher.”
    Maiolica tiles decorate the restaurant barBroadwick Soho is comprised of  57 rooms, which Brudnizki decorated in opulent colours and patterns. For the downstairs Italian restaurant, Dear Jackie, Brudnizki sourced materials and accessories that nod to its cuisine.

    “A split-level restaurant, the communal dining takes centre stage with long counter-style tables featuring 1970s Formica tops and Memphis-inspired chandeliers suspended from coral lacquered ceilings,” he said.
    Floral patterns cover the walls of the restaurant”The bar features maiolica tiles in traditional southern Italian patterns,” Brudnizki added. “This compliments the maiolica wall covering adorned with Sicilian folk motifs of grapes and flowers.”
    The handpainted ceramic tiles for the bar were developed by the studio itself together with a family business in Sicily.
    Rooms feature decorative elephant wallpaperIn some of the guestrooms, walls were decorated with marbled wallpaper with a pattern of tigers and elephants. The elephant was chosen as a symbol for the hotel and was also turned into mini bars in the hotel’s suites.
    “A huge amount of bespoke pieces were designed by the studio and produced by talented craftspeople across the world,” Brudnizki said.
    Martin Brudnizki Design Studio had elephant minibars crafted in India”The wonderful elephant mini bars in the suites were designed by the studio and crafted in India,” he added.
    “We actually travelled to India to work with the craftspeople directly, ensuring each detail was as we envisioned.”
    A vintage Murano glass chandelier hangs in The NookThe studio also sourced a number of vintage pieces for the hotel, including a 1970s Murano glass chandelier that hangs from the ceiling of The Nook – Broadwick Soho’s residents-only ground-floor lounge.
    MBDS also commissioned new Murano glass lamps that are scattered throughout the space.

    Monumental Damien Hirst sculptures feature inside Bacchanalia London restaurant

    “All of the Murano glass lights throughout the property have been made and developed by local artisans in the Venice region,” Brudnizki said.
    “Lastly, there is a collection of antiques throughout the hotel that have been sourced from independent Italian and British antique dealers, auction houses and shops.”
    Rooftop bar Flute features a variety of polished materialsBroadwick Soho’s rooftop dining bar – named Flute after a 19th-century flute maker on Broadwick Street – is an example of how Brudnizki played with multiple colours and patterns to create a space that he describes as combining “cocooned comfort with maximalist glamour”.
    Here, saturated green and pink pastel colours contrast gleaming marble and brass details, while contemporary art decorates the walls.
    The Nook has a cosy reading areaThe overall aim of the project was to create a hotel that would suit the context and history of Soho.
    “We were conscious of ensuring that what we were designing felt authentic and true to the Soho context and neighbourhood,” Brudnizki concluded.
    “It has such a strong and important cultural history, we were conscious we needed to draw this out and bring it to the forefront of our design concept.”
    Previous London projects designed by Brudnizki, who was one of the judges for Dezeen Awards 2023, include a mythology-informed restaurant and the redesign of members’ club Annabel’s.
    The photography is by James McDonald.

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    Monumental Damien Hirst sculptures feature inside Bacchanalia London restaurant

    Interior architect Martin Brudnizki Design Studio has created a classical Greek and Roman mythology-informed restaurant complete with sculptures by British artist Damien Hirst in Mayfair, London.

    Named Bacchanalia London, the restaurant is located on a corner site of 1 Mount Street in Mayfair that was previously a Porsche showroom.
    Sculptures more than 2,000 years old sit on the bar at Bacchanalia LondonOpened 1 December, the restaurant has an opulent interior designed by Martin Brudnizki Design Studio that makes use of mosaics, classical details, hand-painted ceiling murals and Greek and Roman artworks more than 2,000 years old.
    The main dining room features five monumental statues designed by British artist Hirst that depict a winged lion, a unicorn ridden by a pair of winged lovers, another unicorn, Medusa and Bacchus.

    Dezeen filmed an exclusive first-look video tour of the restaurant.
    The walls of the main space were covered in floor-to-ceiling murals painted by artist Gary Myatt that interpret French artist Thomas Couture’s 1847 painting Romans in their Decadence.
    However, in Myatt’s murals the classically dressed figures can be seen using laptops and holding iPhones.
    Gary Myatt’s mural depicts classical figures using modern technologyThroughout the restaurant period and modern Greek and Roman art was showcased. Many pieces are over 2,000 years old. Over 300 books of 24-carat gold leaf were used across the interiors of the project.
    Over 400,000 tiles were used in the ladies restroom to conjure orchard greenery inspired by the Garden of Hesperides, where according to Greek mythology golden apples grow.
    The men’s restrooms – with high-gloss black toilets – are supposed to represent Hades’ underworld.

    Damien Hirst designs his second Pharmacy restaurant for Newport Street Gallery

    Informed by the Roman festival of Bacchus’ drunken celebrations, Bacchanalia London is the latest restaurant from restauranteur Richard Caring.
    At the launch event in November, Caring heralded it as a place for “the drinking of wine in excess and the co-mingling of the sexes thereafter”, adding that “Bacchanalia London could help with the former but guests would have to work out the latter for themselves”.
    Martin Brudnizki Design Studio previously renovated Caring’s other London club, Annabel’s, in 2018. Hélène Darroze at The Connaught is another Mayfair restaurant that has been recently revamped. To mark its 10-year anniversary in 2019, French designer Pierre Yovanovitch overhauled the dining space in the luxury hotel.
    The photography is by Johnny Stephens Photography.

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