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    Space Projects creates Amsterdam store with thatched hut for Polspotten

    A curvilinear thatched hut has been paired with terracotta-hued tiles at the Amsterdam store for homeware brand Polspotten, which was designed by local studio Space Projects.

    The studio created the store to straddle a shop and an office for Polspotten, a furniture and home accessories brand headquartered in the Dutch capital.
    Visitors enter the Polspotten store via an oversized triangular entrancewayCharacterised by bold angles and arches, the outlet features distinctive terracotta-coloured walls and flooring that nod to traditional pots, Space Projects founder Pepijn Smit told Dezeen.
    “The terracotta-inspired colours and materials refer to the brand’s first product, ‘potten’ – or pots,” said Smit, alluding to the first Spanish pots imported by Erik Pol when he founded Polspotten in the Netherlands in 1986.
    The interconnected spaces are delineated by cutoutsLocated in Amsterdam’s Jordaan neighbourhood, the store was arranged across a series of open-plan rooms, interconnected by individual geometric entryways.

    Visitors enter at a triangular opening, which was cut away from gridded timber shelving lined with multicoloured pots that mimic totemic artefacts in a gallery.
    A curvilinear thatched hut provides a meeting spaceThe next space features a similar layout, as well as a plump cream sofa with rounded modules and sculptural pots stacked in a striking tower formation.
    Travelling further through the store, molten-style candle holders and Polspotten furniture pieces were positioned next to chunky illuminated plinths, which exhibit amorphously shaped vases finished in various coral-like hues.

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    Accessed through a rectilinear, terracotta-tiled opening, the final space features a bulbous indoor hut covered in thatch and fitted with a light pink opening.
    The hut provides a meeting space for colleagues, according to the studio founder.
    “The thatch, as a natural material, absorbs sound as well,” explained Smit.
    The store provides an art gallery-style space for homewareNext to the hut, Space Projects created an acoustic wall illustrated with “hieroglyphics” of Polspotten products, which references the gallery-like theme that runs throughout the outlet.
    “The store was inspired by Polspotten’s use of traditional techniques combined with a collage of their reinterpreted archetypes,” said Smit.
    It is also used as an office spaceElsewhere in Amsterdam, Dutch practice Studio RAP used 3D printing and algorithmic design to create a “wave-like” facade for a boutique store while interior designer Linda Bergroth created the interiors for the city’s Cover Story paint shop to streamline the redecorating process for customers.
    The photography is by Kasia Gatkowska.

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    Kelly Wearstler designs Ulla Johnson store to capture the “spirit of southern California”

    American interior designer Kelly Wearstler has paired a towering tree with speckled burl wood panelling and vintage furniture by Carlo Scarpa at the Ulla Johnson flagship store in West Hollywood.

    Wearstler created the light-filled, two-storey shop as the flagship Los Angeles location for Johnson’s eponymous clothing brand.
    Kelly Wearstler has designed the interiors for Ulla Johnson’s LA flagshipThe duo worked together to envisage the sandy-hued interiors, which Wearstler described as “something that really speaks to LA”.
    “A priority for me and Ulla was to ensure that the showroom encapsulated the quintessence of the West Coast, firmly grounded in both the surrounding environment and local community,” the designer told Dezeen.
    The “Californian idea of merging indoor and outdoor” permeates the interiorVisitors enter the store via a “secret” patio garden lined with desert trees and shrubs rather than on Beverly Boulevard, where the original entrance was.

    “This Californian idea of merging indoor and outdoor is evident from the moment you approach the store,” said Wearstler, who explained that her designs tend to nod to the “natural world”.
    Wearstler designed textured interiors to reflect Johnson’s collectionsInside, three interconnected, open-plan spaces on the ground floor were dressed with textured interiors that mirror Johnson’s similarly rich collections, which hang from delicate clothing rails throughout the store.
    Standalone jewellery display cases by Canadian artist Jeff Martin feature in the cavernous accessories space. Clad with peeling ribbons of grooved, caramel-coloured tiles, the cases echo floor-to-ceiling speckled burl wood panels.
    The mezzanine includes a double-height treeThe other living room-style area was designed as a sunroom with a pair of boxy 1970s Cornaro armchairs by modernist Italian architect Carlo Scarpa, as well as parquet flooring with Rosa Corallo stone inlay.
    “Vintage pieces are infused into all of my projects and I enjoy experimenting with the dialogues created by placing these alongside contemporary commissions,” explained Wearstler.
    A lumpy resin table features in an upstairs loungeThe largest of the three spaces, the mezzanine is illuminated by skylights and houses a double-height Brachychiton – a tree that also features in the designer’s own Malibu home.
    A chunky timber staircase leads to the upper level, where another lounge was finished in burnt orange and cream-coloured accents including a lumpy marbelised resin coffee table by LA-based designer Ross Hansen.
    “We collaborated with a variety of local artisans to imbue the spirit of Southern California into every facet of the project,” said Wearstler.

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    Ribbed plaster walls and textured flooring line a fitting room close by, which was created to evoke a residential feeling, according to the designer.
    “We wanted people to feel at home in the store so we prioritised warm and inviting elements,” she said.
    Another striking display cabinet made from wavy burl wood evokes “a touch of 1970s California nostalgia”.
    Wavy burl wood evokes “a touch of 1970s California nostalgia”The Ulla Johnson store is also used as a community space, which hosts rotating art installations, talks with guest speakers and other events.
    Wearstler recently designed an eclectic cocktail bar at the Downtown LA Proper hotel, which she previously created the wider interiors for. Her portfolio also features a 1950s beachfront cottage renovation in Malibu.
    The photography is by Adrian Gaut. 

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    Masquespacio designs “metaverse world” for Mango Teen store

    Spanish design agency Masquespacio has created the interior of the first Mango Teen shop in Barcelona, which was informed by the metaverse and aims to provide an interactive and dream-like shopping experience.

    Designed for customers aged 11 to 13, Masquespacio used graphic shapes to outline clothing displays and a colour palette of oranges and greens for the fashion shop interior.
    The shop interior is divided into two sections by the use of green and orange colours”The new Mango Teen store is established as a world of dreams with its different perspectives and different incoherent elements, just like when we are dreaming,” said Masquespacio.
    “In this place, the dreams are made reality through the design elements that play with your mind and invite the user to interact with the objects surrounding them, bringing the metaverse world to reality.”
    A swimming pool-style step ladder is used to display clothingMasquespacio created the design elements in the shop interior to showcase as much clothing as possible, while also functioning as attraction points that provide a unique shopping experience.

    At the entrance is a “futuristic” arched tunnel with strip lighting designed to guide customers inside. Shelving displays on the shop floor feature tiled surfaces and metal step ladders that mimic swimming pools.
    Masquespacio designed an arched tunnel with strip lightingThe shop front and interior are divided by a bold colour choice of green and orange.
    “At the initial point, we chose a lighter and more pinkish palette, but as this is getting a bit outdated, we decided to play with two colours that are not so explored and combined them,” Masquespacio co-founder Christophe Penasse told Dezeen.

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    The order counter was designed to be reminiscent of a hotel reception and the store also features a clothes-recycling drop-off point that looks like a washing machine, which releases bubbles when customers open the door.
    The futuristic tunnel, swimming pool, hotel reception and washing machine elements are intended by the studio to “invite the teens to enter a universe in which a new use is given to the objects, giving them the opportunity to let their imagination flow and use the space how they dream about it.”
    The changing rooms are designed for TikTok-loving teens”We searched to convert the design elements to an attraction point for the teens’ TikTok life, but at the same time create them as elements that have a function, such as an order bar or an exhibition point like the swimming pool and tunnel,” Penasse said.
    The shop’s changing rooms further encourage interaction with the digital world. Integrated phone holders and ring lights make it easy for customers to take photos for social media, while the reflective walls and ceiling create a futuristic backdrop.
    Masquespacio created functional elements to appear like other objects, including a recycling point that looks like a washing machineAs the first Mango Teen shop to open in Barcelona, Masquespacio’s design aims to create a distinct brand identity.
    The fashion brand had previously launched pop-up shops, from which they identified colourful interiors and places to take photos and videos as main points of interest for teenage shoppers.
    Other projects by the studio include a burger joint designed to look like a swimming pool and a greek restaurant informed by ancient ruins.
    The photography is by Luis Beltran.

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